Brand identity for a luxurious decor store.
Activities: Logo; Identity system; Art Direction; Photography
Bloombery is a multi-brand decor and interior pieces store made for enjoying life. Selecting the most sophisticated design solutions Bloombery helps to fill the interior of your spacious living room or personal cabinet with things that will become your love, passion or inspiration. If the beauty of freshly cut orchids is an essential attribute of your space then a luxurious vase from Bloombery will help to emphasize their special esthetics.
Together with modern decor collections of the world’s most famous designers, the brand offers classical English collections for connoisseurs of vintage. After all, history of the brand originates namely from expertise in vintage interior pieces. Be it a porcelain service or vintage statuettes, – the brand’s founder will gladly tell you about all finesses and help to choose the best solution for your country house.
It was a tricky task to gather classical esthetics and modern design solutions under the same roof. We were looking for a laconic element of elegance with a flavor of expensive vintage.
English porcelain with its flower ornaments and beautiful birds inspired us to create the image of Bloombery. A swallow that soars gracefully in the air and builds nests under the roof of houses has become an accurate reflection of the brand’s philosophy.
As a contradiction to a vintage swallow we used a modern typographic solution with high-contrast letters and shapes reminding flower petals.
Molto Bureau designed a complex of visual solutions to form a holistic brand image including color scheme, photo stylistics, materials library and branded merchandise.
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